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WooCommerce Tracking Integration Guide

Updated

Overview

AvantLink offers a WordPress plugin for WooCoomerce that supports two tracking integration methods. We recommend using Server-to-Server tracking because it provides several advantages, including improved reliability, stronger data accuracy, and better support for modern privacy and browser restrictions. For detailed information see Advantages of Server-to-Server Tracking.

 

WooCommerce Tracking Implementation

  1. Login to your wordpress site and navigate to http://wordpress.avantlink.net/wp-admin/plugins.php. 
     
  2. Search for the AvantLink Integration For WooCommerce plugin and Install.
     

  3. Navigate to Plugins in the lefthand side navigation menu and Activate the plugin and enable auto-updates.
     

    woo2.png


     

  4. Click AvantLink Tracking in the lefthand side navigation menu.  
    1. Use Server to Server for Tracking Type
    2. Enter the Merchant UUID that was supplied.  
    3. Click Save Changes
       

Contact your technical integration rep if you prefer to use pixel tracking.  The Merchant ID that Pixel tracking utilizes is different then the Merchant UUID that Server to Server Tracking utilizes.


 

Woo.png

 

  1. Reach out to your technical integration representative so they can configure your product datafeed.
     
  2. Place a few test orders to ensure the app is configured correctly.  How to Perform a Tracking Test for Advertisers/Merchants.

 

 

 

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